About The Summit


The Middle East and North Africa region (MENA) has been at the forefront of innovation and inspiration. Be it record-breaking projects or jaw-dropping spectacles, it has always captivated the world's hearts. Technology has revolutionized the way humans live and also has greatly impacted the way organizations function many times over.

We are now in the brink of an era of Revolutionizing the Future of Workplace where a proactive mindset and being business strategy focused is essential to meet the demands of tomorrow. HR is at a crossroads, where it is no longer a service-oriented function but needs to be equipped in order to influence other aspects of business. In the Middle East, as the organizations are moving towards digitization, HR Leaders are turning to latest technology solutions for their Human Resource Functions in order to make smart business decisions.

With the number of HR events in the Middle East, it is surprising that none of them talk much about technology. To bridge this gap, we initiated the HR Tech MENA Summit in 2015, as the only event focused on HR Technology that brings together HR and IT Leaders from around the GCC region and leading technology innovators from around the world under one roof to discuss latest technology trends and disruptions for a period of two days.

With three successful editions in the past, we move on to the fourth annual HR Tech MENA summit 2018 that has evolved into a one of a kind powerhouse of its own playing hosts to regional thought leaders and international experts. This is the perfect platform for any organization in the MENA region that doesn't want to be left behind in the revolution to reinventing their HR functions through Digital Transformation.

From the biggest government bodies to large private organizations and International Solution Providers coming together to Revolutionize the Future of Workplaces, the priorities have this year and we would accordingly cover the shift to Digital HR, Moving towards Cloud, Adapting to SaaS delivery model, importance of Social and Mobile, Employee Centric Learning, Choosing the right Engagement Strategy, Gamification as well as technology advancements of traditional HR processes.


The HR Tech MENA Summit proved instrumental in busting a number of myths surrounding HR Technology in the MENA region.

HR is all about Human, where is Human in Technology HR is HR and IT is IT and never the twain shall meet HR Technology is too expensive! The MENA region is not willing to spend in the light of falling oil prices The MENA region is just not ready for HR Technology yet.
Reality Check:
HR leaders of today believe that technology is at the forefront of competitive advantage that enables them to make smart decisions easily. The 2016 edition has proven that the HR is now actively fulfilling roles of business leaders, strategic decision makers and brand ambassador towards which technology acts as an enabler.
Reality Check:
The HR and IT may seem like an odd couple but with growing advent of technological integration in the HR functioning, it validates this marriage as imperative. With tight budgets and even tighter deadlines to meet objectives in today’s fast paced business environment it makes every sense for both parties to understand the big picture in order to leverage technology effectively to support HR goals. The success of any HR tech project requires the fundamental participation of both functions from the very beginning.
Reality Check:
According to the 2016 Human Capital Trends Survey which interviewed over 3300 business and HR leaders from 106 countries, found that 6 out of 10 companies are planning to increase their HR spending in the coming year compared to the previous year. This includes 15% saying they will significantly increase their HR spending and 41% saying that they will increase their HR spending. The HR Technology solutions market have grown by 50% and become a $10 billion industry over the last 5 years.
Reality Check:
This couldn’t be far from truth, as more than ever, even with the collapsing oil prices and public spending cuts, organizations are now turning to smart business decisions that are enabled by technology to improve their organizations function through the economic slowdown. It’s not all bad news, as the smart leaders will spend the IT budget and leverage technology to increase business savings.
Reality Check:
HR is more than just handling of payroll and attendance. Organizations in both private and public sectors across the MENA are looking for better corporate governance, focus and clarity supplemented by a highly skilled, energized workforce. The International Data Corporation estimates 5% of all new business software purchases will be service enabled by 2017. The Middle East is more ready than ever for HR Technology as the regional organizations are joining the Digital HR Revolution.